Project: Corporate Identity
Client: EyeTech ONE Llc.
Creative Director: Enrique Arenas
Platform: Adobe Suite - WP
Company Bio:
EyeTech ONE is a biotechnology leader in West Palm Beach, Florida, specializing in eye care research. They developed and patented a product, EYELIVIO, to alleviate dry eye symptoms.
Challenge:
The client needed a corporate identity innovator to create and develop the new EYELIVIO brand and its communication pieces, including logo design, corporate identity manual, website design direction, packaging, and marketing materials.
Success:
The creative director successfully conceptualized and executed creative ideas for the EYELIVIO brand, creating all visual elements to support the brand across logo, identity manual, website, packaging, and marketing.
